Tag: Brand
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It's a mammoth project, 17 parties in 17 cities around the world taking place at the same time, all on the 11th October, featuring a juicy global line up - Bloc Party in Paris, Mark Ronson and Supergrass in London, M.I.A, N*E*R*D and Hotchip in New York (but of course) and Earth, Wind and Fire (!) in Barcelona...to cite but a few. Diesel is celebrating their 30th birthday with aplomb at their 'unparalleled, astonishing XXX parties'. The hilarious, super riské Diesel XXX video has to take the (birthday) cake - if the parties are going to be anything like the video, be scared, very scared. Nice one Diesel. Just a pity there's no bash in Africa. But I guess we can't have it all. 
Nice Ad shot in Cape Town, we always wondered who made adverts in the mother city, besides Joburgers of course. In this case, it's the US wood stain manufacturere CABOT who conjure up a big storm off the Cape coast with a cheesy end - nice one. Watch it here on Adverbox .
It's a clever idea - go to all the Sushi restaurants you know and subtly advertise a service that can take you to where Sushi originates: Japan Airlines. Article by David Billion from Culture Buzz.
Thinking of taking a holiday trip to Japan? In this case the best thing to do might actually be to go and have dinner in a sushi restaurant… in London, Japan Airlines decided to conduct an ambient marketing campaign in several Japanese restaurants.
The idea is simple: On the sushi conveyor-belt’s found in many Japanese restaurants, consumers could pick up both sushi and little suitcases with the price for a flight to Japan written on the labels. A creative and efficient way of getting a message across; without disturbing the given restaurant’s clients in any way!
Why not take a little trip to Japan... maybe you can fit it in between two sushi dinners!
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